A New Day: The Rise of a New Kind of Comic Book Publisher
The book publisher that started it all?
Yep, Providence College.
In the fall of 2014, the school’s president was quoted as saying that “if we could just get the word out to college students, they’d like to see a comic book.”
A year later, they had a book that was wildly popular, selling over 3 million copies and being translated into more than 30 languages.
That’s a massive hit for a school that was in dire need of new revenue.
And they weren’t alone.
“We knew we had to start something, but we didn’t know how,” said Dan O’Malley, a former editor at Providence College and now a professor at Columbia University.
“So we started with a blank slate, thinking of a comic as an interactive novel, which is basically the best way to do a book, because you can create anything, even a movie,” O’Mara said.
“It’s kind of like the book is kind of a portal to an entire world of characters, and that world is populated by other people.
The barriers are much higher for comic book publishers, because there’s no way to sell comics. “
In the past we’ve seen publishers start off by printing comic books, but there was an enormous barrier to entry,” he added.
“The barriers are much higher for comic book publishers, because there’s no way to sell comics.
It’s very difficult to get a publisher to print and sell a comic without the help of a distributor.”
The comic book industry in general has been slow to catch on, with most publishers taking a longer time to get to market than movie studios.
But this isn’t just because comic books have an almost infinite number of creators.
There’s also a market that’s much bigger than the comics themselves, and publishers are seeing it.
“There’s a lot of comic book companies that are really trying to grow their business,” O